Tá áthas an domhain orainn! We are delighted in Lorg Media to be shortlisted in 4 different categories for The Spider Awards. Dubbed “The Oscars of Ireland’s digital industry” — they are the longest running digital awards in Ireland. We are shortlisted for 3 different awards for our campaign Creidim Ionat with Foras na Gaeilge in partnership with RTÉ. In addition to Digital Team of the Year, for our team of makers and creators here at Lorg Media!
Creidim Ionat (I Believe in You) was a mentor/mentee led integrated media campaign that saw thousands of people taking their next step on their Irish language journey. Pick a partner and set a goal was the main call to action of this campaign.
You can read all about the campaign in our case study here.
We’re very lucky to have worked with the great teams at Foras na Gaeilge and RTÉ who allowed our creativity to flow! We’re nominated for the awards below:
Best Influencer Led Campaign – Pick a partner and set a goal was the main call to action of this innovative campaign and it was anchored by three mentors – RTÉ podcast Beo ar Éigean hosts; Áine Ní Bhreisleáin, Sinéad Ní Uallacháin and Siún Ní Dhuinn – as they mentored and supported three well-known personalities on their Irish language journey; Michael Fry (Comedian), Marty Morrissey (RTÉ Presenter & Commentator) and Marissa Carter (Founder and CEO of Carter Beauty), to achieve their own personal language goal within four weeks.
Digital Team of the Year – for our agency Lorg Media. What a team of makers and creators we get to work with! This nomination is a testament to the passion and talent they bring to work every day.
Best Integrated Media Campaign – for our work on Creidim Ionat with Foras na Gaeilge, incorporating press, a television promo, radio adverts, outdoor advertising, podcasts, blogs, newly commissioned GIPHYs, a weekly newsletter, an interactive website and a targeted digital advertising campaign.
Tá muid thar a bheith bródúil as an bhfoireann uilig. Míle buíochas le gach duine a thug cúnamh dúinn ar an mbealach #CreidimIonat le Foras na Gaeilge agus RTÉ.
We’re looking forward to a great night out with our clients and industry colleagues. Fingers crossed we bring the silverware home on March 3rd!